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Promotional marketing : how to create, implement and integrate campaigns that really work / Roddy Mullin.

By: Material type: TextTextEdition: Sixth editionDescription: 1 online resource (xxii, 266 pages)ISBN:
  • 9780749472467
Subject(s): DDC classification:
  • 658.82
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books DIS Library New Titles 658.82 Mullin (Browse shelf(Opens below)) Available MH008210

Revised edition of the author's sales promotion.

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