The dog merchants : inside the big business of breeders, pet stores, and rescuers Kim Kavin.
Material type: TextEdition: First Pegasus Books cloth editionDescription: xvi, 304 pagesISBN:- 9781681774046
- 636.70068
Contents:
Setting the base price -- Luxury packaging -- Branding, by breeding -- Freelance producers -- Big production companies -- The mega-distributor -- Marketing the message -- Industry waste -- The upstart competitor -- Repackaging and rebranding -- Lemons versus steals -- The genesis and the future -- Smart shopping -- Consumer intelligence -- A note about spay/neuter -- Acknowledgments.
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | DIS Library New Titles | 636.7 Kavin (Browse shelf(Opens below)) | Available | MH008932 |
Setting the base price -- Luxury packaging -- Branding, by breeding -- Freelance producers -- Big production companies -- The mega-distributor -- Marketing the message -- Industry waste -- The upstart competitor -- Repackaging and rebranding -- Lemons versus steals -- The genesis and the future -- Smart shopping -- Consumer intelligence -- A note about spay/neuter -- Acknowledgments.
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