Entrepreneurship : successfully launching new ventures (Record no. 13808)

MARC details
000 -LEADER
fixed length control field 03535aam a22002531i 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781292255330
040 ## - CATALOGING SOURCE
Original cataloging agency EBLCP
Language of cataloging eng
Transcribing agency EBLCP
Modifying agency OCLCQ
-- YDX
-- YDXIT
-- Uk
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.1/1
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Barringer, Bruce R.
245 10 - TITLE STATEMENT
Title Entrepreneurship : successfully launching new ventures
Statement of responsibility, etc Bruce R. Barringer, R. Duane Ireland
250 ## - EDITION STATEMENT
Edition statement Sixth edition, global edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Harlow, England
Name of publisher Pearson
Year of publication c2019
300 ## - PHYSICAL DESCRIPTION
Number of Pages 617 p.
500 ## - GENERAL NOTE
General note Application Questions
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Cover; Title Page; Copyright Page; Dedication; Brief Contents; Contents; Preface; PART 1: Decision to Become an Entrepreneur; CHAPTER 1 Introduction to Entrepreneurship; Opening Profile-SuperJam: The Classic Entrepreneurial Story; Introduction to Entrepreneurship; What Is Entrepreneurship and Why Is It Important?; Why Do People Become Entrepreneurs?; Be Their Own Boss; Pursue Their Own Ideas; Pursue Financial Rewards; Characteristics of Successful Entrepreneurs; Passion for the Business; Product/Customer Focus; WHAT WENT WRONG? Prim: How a Lack of Passion and Resolve Can Kill a Business.
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Tenacity Despite FailureExecution Intelligence; Common Myths About Entrepreneurs; SAVVY ENTREPRENEURIAL FIRM: Start-Up Incubators and Accelerators: A Smart Way of Gaining Access to Mentors, Partners, Investors, and Other Critical Start-up Resources; Myth 1: Entrepreneurs Are Born, Not Made; Myth 2: Entrepreneurs Are Gamblers; Myth 3: Entrepreneurs Are Motivated Primarily by Money; Myth 4: Entrepreneurs Should Be Young and Energetic; Myth 5: Entrepreneurs Love the Spotlight; Types of Start-Up Firms.
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note PARTNERING FOR SUCCESS: Partnering with -College Students via Campus Ambassador and Campus Rep ProgramsChanging Demographics of Entrepreneurs; Women Entrepreneurs; Minority Entrepreneurs; Senior Entrepreneurs; Millennial Entrepreneurs; The Positive Effects of Entrepreneurship and Entrepreneurial Firms; Economic Impact of Entrepreneurial Firms; Entrepreneurial Firms' Impact on Society; Entrepreneurial Firms' Impact on Larger Firms; The Entrepreneurial Process; Decision to Become an Entrepreneur (Chapter 1); Developing Successful Business Ideas (Chapters 2-6).
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Moving from an Idea to an Entrepreneurial Firm (Chapters 7-10)Managing and Growing an Entrepreneurial Firm (Chapters 11-15); Developing Skills for Your Career; Chapter Summary; Key Terms; Review Questions; Application Questions; You Be the VC 1.1; You Be the VC 1.2; CASE 1.1; CASE 1.2; Endnotes; PART 2: Developing Successful Business Ideas; CHAPTER 2 Recognizing Opportunities and Generating Ideas; Opening Profile-WIIVV: Solving Foot Pain and Fatigue via Custom Fitted 3D Printed Insoles; The Differences Between Opportunities and Ideas; Three Ways to Identify Opportunities; Observing Trends.
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Solving a ProblemSAVVY ENTREPRENEURIAL FIRM: Careem: Mobilizing a Solution to a Problem; Finding Gaps in the Marketplace; WHAT WENT WRONG? Why a Company That Solved a Problem with a Great Product Went Out of Business; Personal Characteristics of the Entrepreneur; Prior Industry Experience; Cognitive Factors; Social Networks; Creativity; Techniques for Generating Ideas; Brainstorming; Focus Groups; Library and Internet Research; PARTNERING FOR SUCCESS: Want Help Converting a Business Idea into a Profitable Company? Find a Mentor; Other Techniques; Chapter Summary; Key Terms; Review Questions.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Entrepreneurship
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term New business enterprises
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ireland, R. Duane
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Home library Current library Shelving location Date acquired Full call number Accession Number Koha item type
    DIS Library DIS Library TR2F 06/06/2019 TR2 658.1 Barring TR001086 Books