| 000 | 00418nam a22001455i 4500 | ||
|---|---|---|---|
| 020 | _a9780500293638 | ||
| 040 |
_aDLC _beng _cDLC |
||
| 082 | _a659.104 | ||
| 100 | 1 | _aHegarty, John | |
| 245 | 1 | 0 |
_aHegarty on advertising : turning intelligence into magic _cJohn Hegarty. _bRevised & expanded |
| 260 |
_aNew York _bThames & Hudson _c2011 |
||
| 300 | _a232 p. | ||
| 650 |
_aAdvertising _xPsychological aspects |
||
| 942 | _cBK | ||
| 999 |
_c13294 _d13294 |
||