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1.
Zag : the number-one strategy of high-performance brands a whiteboard overview by Marty Neumeier by
Material type: Text Text
Publication details: Berkeley, Calif. AIGA New Riders c2007
Availability: Items available for loan: DIS Library (1)Call number: 658.8 Neumeie.

2.
Packaging the brand : the relationship between packaging design and brand identity : required reading range course reader / Gavin Ambrose and Paul Harris. by
Material type: Text Text
Publication details: Lausanne ; Worthing : AVA Academia, 2011
Availability: Items available for loan: DIS Library (1)Call number: 688.8 Ambrose.

3.
Positioning the brand : an inside-out approach / Rik Riezebos and Jaap van der Grinten. by
Material type: Text Text
Publication details: Abingdon, Oxon ; New York, NY : Routledge, 2011
Availability: Items available for loan: DIS Library (1)Call number: 658.8 Riezebo.

4.
Designing brand identity : an essential guide for the whole branding team / Alina Wheeler. by
Edition: Fourth edition.
Material type: Text Text
Online resources:
Availability: Items available for loan: DIS Library (1)Call number: 658.8 Wheeler.

5.
Building a storybrand : clarify your message so customers will listen Donald Miller by
Material type: Text Text
Publication details: Harper Collins Leadership 2017
Other title:
  • Building a story brand
Availability: Items available for loan: DIS Library (1)Call number: 658.8 Miller.

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