TY  - BOOK
AU  - Cowen,Tyler
TI  - Discover your inner economist : use incentives to fall in love, survive your next meeting, and motivate your dentist 
SN  - 9780452289635 (pbk.)
U1  - 330.019 
PY  - 2008///, c2007
CY  - New York
PB  - Plume/Penguin Group
KW  - Economics
KW  - Psychological aspects
KW  - Incentive (Psychology)
KW  - Motivation (Psychology)
N1  - Includes bibliographical references (p. [223]-234) and index
ER  -