Zag : the number-one strategy of high-performance brands
Neumeier, Marty
Zag : the number-one strategy of high-performance brands a whiteboard overview by Marty Neumeier - Berkeley, Calif. AIGA New Riders c2007 - 178 p. ill. ;
The title proper, other title information and statement of responsibility spread into four pages.
9780321426772
Brand name products
Brand name products--Planning
658.8
Zag : the number-one strategy of high-performance brands a whiteboard overview by Marty Neumeier - Berkeley, Calif. AIGA New Riders c2007 - 178 p. ill. ;
The title proper, other title information and statement of responsibility spread into four pages.
9780321426772
Brand name products
Brand name products--Planning
658.8