How business works : a graphic guide to business success

How business works : a graphic guide to business success [senior editor, Georgina Pallfy] - First American edition - New York : DK Publishing, 2015. - 351 pages color illustrations

Includes index.

How companies work: Business ownership ; Start-ups ; Buying and selling business ; Who's who ; Corporate structure ; Human resources -- How finance works: Financial reporting ; Financial accounting ; management accounting ; Measuring performance ; Raising financing -- How sales and marketing works: marketing mix ; Marketing approaches ; Outbound marketing ; Inbound marketing ; Business development ; information management -- How operations and production work: Manufacturing and production ; Management ; Product ; Control ; Supply chain.

A user-friendly guide to understanding business jargon andcorporate structure--from basic business principles, like how the Board of Directors is structured, to more complicated financial concepts, like how to calculate depreciation.

9781465429797


Business enterprises--Charts, diagrams, etc.
Industrial management--Charts, diagrams, etc.
New business enterprises--Charts, diagrams, etc.
Success in business--Charts, diagrams, etc.

658 / H847